Chief of Virgin Group, Richard Branson has revealed his intentions of expanding the Virgin Mobile brand all over the Arab countries, with an initial target of the United Arab Emirates (UAE) for latest services. Earlier this year in May, the company had come into the Middle East accompanying Qatar Telecom.
After a successful flag off at Qatar, Branson now wants to release operations all over the area.
Virgin Mobile Qatar is a completely owned unit of Qatar Telecom and is the eighth Virgin Mobile branded operation in the world after the U. K., Australia, U. S., Canada, France, South Africa and India.
Branson also said that the winning formula of the company was an affordable, user-friendly handset that works well. He plans the company to follow a similar strategy in the future.
Moreover, there has also been a suggestion for building a spaceport in the UAE that is currently under consideration, though it may start at a future date.
S&P expressed its keenness and happiness for issuing a sovereign credit rating for the UAE which will be transparent and will disclose their policies, that being their key requisites. Sovereign credit rating is necessary for expanding investor base, following the Dubai credit crisis.
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