Dubai advertising festival at full swing

Dubai-Advertising-FestivalThe second day of Dubai International Advertising Festival saw an encouraging turnout of industry leaders, professionals and general public. The jury, comprising a team of 21 eminent creative and media experts, from around the World, short-listed entries for the print, print craft, outdoor, direct sales and promotion and media categories.

A total of 998 entries were submitted at the event and finally 292 were short-listed in different categories such as print, print craft, outdoor, direct and sales promotion throughout the Middle East and North Africa (MENA). The shortlists for Radio, Interactive, TV/Cinema and TV/Cinema Craft would be announced today and an integrated shortlist will be made available in the coming day.

Barry Cupples, CEO, Omnicom Media Group (OMG) Asia Pacific thanked the organizers to be a part of the MENA region's premier advertising festival and said that he would do his best to recognize the one who actually deserves.

David Nobay, Creative Chairman, Droga5, Australia, who has been appointed the Chairman of the jury, said that he is fascinated to work in the region and encouraged to head the jury of the Direct and Sales Promotion and Interactive.