Apple Inc. to Initiate Several Retail Stores Next Year
Apple is revving its retail strategy and planning to open 40 to 50 new stores in 2010. Giving an opportunity to customers to easily get their hands on the glittering jewels of Apple innovation, MacBooks, iPods and iPhones, the company has recently inaugurated stores locally at Arden Fair, and the Galleria at Roseville mall this year.
More than half of the new sites will be outside the United States, with specific plans for stores in Shanghai, Paris and London.
Initially launched in 2001, the stores have demonstrated to be enormously popular with consumers. Apple hosted 46 million store visitors during the September quarter consequently heaved in $1.87 billion in revenue, up from 9 percent from a year earlier, and so considered to be highest level ever and up 9 percent from a year earlier.
Following Apple's footsteps, Microsoft also opened its first two retail stores last month. Thus, by means of positioning margins before market share, the shares of Apple are once again trading over $200 per share.
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